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Last night I had the great pleasure of spending an evening in the pub with Bernie Torme, lead guitarist for Ozzy Osbourne and Ian Gillan of Deep Purple.  Take a look at some of Bernie’s work:

As well as his high profile work with these monsters of rock, Bernie Torme is a talented songwriter and recording [...]

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What can we learn from the crazy world of Rock’n’Roll about branding?
One way to think about a brand is a kind of ‘shorthand’ designed to stop consumers from thinking about anything else other than your brand / product.  Get branding right and you have customers for life.  Get it wrong and you may never take [...]

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The Northern Ireland Business Innovation Centre (NORIBIC) certainly punches above its weight for a business support agency.
Recently they got a large audience to attend a magnificent event to ignite improvisation and innovation.  Entitled “Jammy Creativity”, NORIBIC combined social networking with some serious messages about innovation, entrepreneurship and business development with the consumption of jam, via [...]

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Sponsored post
Keeping up with the latest available technology can be an impossible and sometimes thankless task, but is a necessary evil in this day and age, if only to be able to compete in the business market and keep one step ahead of your rivals.
Unless you already have a basic understanding of what you need [...]

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In an age when design technology is widely available, handmade or crudely drawn labels can mark your business as unprofessional or behind-the-times.
Whether you need address labels or a safety sign, it’s important that your labels be well-designed and project the right impression of your company.
Labels can be a crucial part of making a good impression [...]

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Simon Middleton’s business self-help book ‘Build a Brand in 30 Days’ has shot to the top of the ‘Small Business Branding’ chart on Amazon.
‘Build a Brand in 30 Days’ brings intelligent brand strategy into the realms of every businessperson and every business regardless of size. You don’t need a marketing degree or intensive training to [...]

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Two years ago motor industry giants Renault and Nissan announced an alliance between the companies, with the intention to mass market zero emission vehicles by the end of 2011.
The alliance appears to be well on target and Renault are about to hit the road on an incredible European tour to showcase their brand new electric [...]

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Simon Middleton is promoted as ‘the brand strategy expert’ in his new book, Build a Brand in 30 Days.
Brand is serious and important to your business: but it’s also very simple in its essence. Brand is about meaning. In short, your brand is the sum total of all the meanings that all your possible [...]

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London Mayor Boris Johnson has given his endorsement to the Louis Vuitton Young Arts Project, a new partnership between the iconic fashion house and five of London’s leading cultural institutions.
The project will allow young people across the capital to gain invaluable experience within the arts and includes partnerships with London’s leading art galleries, Hayward Gallery, [...]

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As the mountain of ash from the Icelandic volcano subsides and air traffic begins to get back to some sort of normality, it is impossible to put a figure on how much the natural phenomenon has cost the people of the UK.
Holiday makers and business people alike were stranded around the world waiting for the [...]

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