Setting up a Pay per Click (PPC) campaign with Google AdWords is relatively simple. But setting up a successful campaign that will earn you money and not cost you a fortune, is less simple.
Here are five tips to help a small business to set up a successful Google Pay per Click (PPC) campaign.
1. Don’t only [...]

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Entries Tagged as 'Internet Marketing'
5 tips for success with Google Adwords PPC
Terry Lane - Friday 13.02.09, 14:15pm
Tags: Internet Marketing · PPC · SEM
Internet Marketing and How To Beat The Recession
Terry Lane - Tuesday 27.01.09, 11:33am
At last! This week the government “officially” confirmed the UK is now in a recession. Something all businesses have known since well before Christmas. But now the credit crunch is affecting all UK business, no matter what size, what advice can I give you to not only survive the recession but to positively improve your [...]
Tags: Business Promotion · Google · Internet Marketing · Online Marketing · SEM · SEO
How to keep ahead of your competitors in 2009
Terry Lane - Tuesday 13.01.09, 19:01pm
If 2008 was a tough year in business for you then I can only see more businesses going bankrupt in 2009.
To help start the year off on the right path, here is some free internet marketing advice to help you get and stay ahead of your business competitors.
Free Advice Free Offers
Entice your website and blog [...]
Tags: Business Planning · Internet Marketing · Online Marketing · SEM · SEO
How to Check Web Shops for Basic Security
MJ Ray - Tuesday 18.11.08, 18:44pm
I just had a very nice chat on the phone with a man whose first attempt at online shopping seemed to have resulted in a fraudster using his card to buy mobile phone top-ups. I don’t understand why he called us (it wasn’t one of my web shops), but I hope I did the [...]
Tags: CRM · Fraud · IT Systems · Internet Marketing · Online Marketing · Website Design · Website Development · eCommerce
Spammers Silenced by Service Suppliers
MJ Ray - Friday 14.11.08, 13:51pm
Maybe, like me, you’ve noticed that you’ve had less junk email this week and you’ve been wondering why. News sites are reporting that a large spammer-friendly hosting service in California has been disconnected by its service providers after they were sent evidence about its activities. (Check out the “Next” links on the report [...]
Tags: Business funding · Email · Fraud · IT Systems · Internet Marketing · Online Marketing · Spam · eCommerce
Webmaster Jargon for Website Owners
MJ Ray - Thursday 13.11.08, 06:42am
I wrote to a site owner last week and I thought I was writing to a webmaster. The site owner complained about some of the jargon and, while explaining who I thought I was writing for, I explained some of it because I think more website owners might benefit from these three explanations:-
“Expat-like terms” [...]
Tags: Accessibility · Google · IT Systems · Internet Marketing · SEO · Start Up · Website Design · Website Development
Why Are You Distributing Leaflets?
MJ Ray - Wednesday 29.10.08, 16:46pm
Like all visitors to the Listening to the Social Entrepreneur conference, my pack included a leaflet from a university research centre. Today it popped up on the top of my in-tray while I was making a concerted effort to clear it. The leaflet is a description of the research centre, but it included [...]
Tags: Blogging · CRM · Email · Internet Marketing · Online Marketing · SEM · Spam
Website Marketing budget & plan for online business success
Terry Lane - Friday 24.10.08, 10:29am
Many businesses fall into the trap of launching a website and then sitting back and waiting for new customers to contact them. Many clients have contacted my website development and internet marketing company, Buzzin Fly, frustrated that they had paid another design company to build an expensive website, but six months later they have not [...]
Tags: Internet Marketing · Online Marketing
How To Avoid 6 Common Website Mistakes That Cost Money
MJ Ray - Thursday 21.08.08, 12:58pm
According to a recent article, 6 Common Website Mistakes That Cost Money are:
1. JavaScript or other crawler-unfriendly navigation that may impede indexing
This one is best avoided at design-time, by including Web Content Accessibility Guidelines 1.0 Level A in the design brief, but if you’ve ended up with JavaScript-based navigation on your site (check by doing [...]
Tags: BT · Blogging · IT Systems · Internet Marketing · Keywords · Online Marketing · SEM · SEO · Spam · Start Up · Website Design · Website Development · Yahoo
Are You Using Mobile Internet Marketing to Promote Your Business?
Terry Lane - Thursday 22.05.08, 14:21pm
The growing trend of using mobiles and PDA’s for internet business mobile services means that UK businesses need to reconsider any internet marketing services or campaigns they currently manage or are provided by internet marketing specialists.
To compete with Google & Yahoo, Microsoft have recently launched DeepFish, their own mobile browser which allows users with Windows [...]
Tags: Internet Marketing · Microsoft · Online Marketing






